Trade your CMS for CMYes!
If it’s time to upgrade your CMS, it’s time to talk to Tridion.
Tridion CMS delivers speed, efficiency and certainty:
Enabling cost effective management of many Web sites
Tridion delivers economies of scale by enabling content to be created and managed for a multitude of Web sites and other “publications” from a single repository. Content, templates, integration and other Building Blocks are intelligently re-used, not re-created, minimizing cost, complexity and delay. This same re-use provides consistency to improve the overall “visitor experience”.
Placing direct control in the hands of “The Business”
As a business user you want to be flexible and in control of your marketing mix and communication channels. A key strength of Tridion is that it will allow you to maintain your content in a very user friendly manner. Additionally the ability to launch a marketing campaign online without the help of IT is every marketer’s wish. Tridion makes this wish come true.
Providing audience specific communication
Making target audience marketing really work all depends on the ability to identify the Web site visitor. Tridion enables this by offering its Audience Manager and Personalization & Profiling functionality. This functionality allows you to collect the relevant data for you to communicate with your customers in a tailored way.
Allowing a personalized experience for site visitors
Tridion’s personalisation ensures that each customer communication, whether web, e-mail, print or other, is relevant and, where appropriate, actionable. This combination of Global brand control, local message (content) management and targeted multi-channel communication allows our customers to maximise their own customer value while substantially reducing their internal campaign and publishing costs.
Enhancing the ability to respond to market demands
The ability to respond quickly to new opportunities in local markets increasingly determines the level of your success. With Tridion you can roll out a new Web site or marketing micro site in hours instead of days or weeks. Uniting the online customer experience with state-of-the-art persuasive content and online applications quickly and flexibly will determine your online marketing success. Tridion makes this possible for its clients on a global basis. The cost saving benefits are obvious but being in the market much faster than before really makes the difference.
Ensuring standards for branding, SEO and Accessibility
One of the most important elements of brand management is consistency. Tridion ensures that brands are used consistently and effectively across corporate and local Web sites. Tridion makes this happen in a cost-effective, reliable and rapid manner.
Attracting visitors to a Web site is made easier with Search Engine Optimisation. Tridion’s support of human-friendly URLs and Meta data ensures that Web sites are optimised for search engines, providing a greater chance of visitors reaching your site rather than your competitor’s site.
Tridion also helps authors and designers with messages, warnings, and even hints so that the presentation templates and content used across all Web sites comply with accessibility standards.
Why Tridion?
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Does it take you far too long to change your Web sites?
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Is it hard to deliver marketing email campaigns quickly?
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Can one content change in one place update your entire message?
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Is it too expensive for you to deliver a multilingual set of sites?
Tridion, recognized as a leading provider of CMS solutions for marketing and communications, empowers content owners to create a consistent, persuasive online experience for multiple target audiences, in multiple languages and across multiple Web sites and channels.
Organizations including the following are seeing the benefits of using Tridion for their online needs:
Benefits
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Deploy new Web sites in hours or days instead of weeks or months
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Control branding centrally and messaging locally to suit customers’ needs
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Business users can edit a Web site without any technical know-how
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All needs are covered with standard out-of-the-box functionality
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Proven track record: a wealth of experience across all industries, in both the private and public sectors
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Low Total Cost of Ownership
Contact Us
If you are interested in replacing your existing CMS, it is time to talk to Tridion.
Feel free to look around this Web site to read more about what we offer and what our experience is. Download further information from our Download Center and /or contact us in the UK on +44 (0) 1628 760610 or via uk.marketing@tridion.com.